The Premier Property Group recently announced Shelby Rochester has joined the locally owned and independent real estate sales firm. Rochester will be in the group’s WaterColor office.

As the daughter of a successful real estate professional, Rochester inherited a love of the field. Originally from Toms River, New Jersey, Rochester is now a full-time resident of Santa Rosa Beach after a 10-year journey to plant roots on Florida’s Emerald Coast. Her previous experience in real estate lends well to her new position with The Premier Property Group, having sold primary and secondary homes along Newport Beach, Newport Coast and Laguna Beach, California. In addition to serving as the marketing director for a small boutique real estate firm in Newport Beach, Rochester enjoyed a two-year commitment serving on a real estate ethics committee. As a Premier Property Group agent, she will market and sell new construction, primary residences, second and investment homes.

“Our area’s communities are very special, each with their own unique style,” said Rochester. “I’m looking forward to raising my family in a community that I really have a vested interest in.”

The Premier Property Group offers four office locations strategically situated to offer both convenience and ease to real estate customers in South Walton and Destin. The 30A offices include locations in Seacrest and WaterColor. The Sandestin office is in the town center of Grand Boulevard while the Destin office is onsite in Kelly Plantation.