Dale E. Peterson Vacations, a company known for its best in class vacation rental and property management services, is changing its name to Salt Water Vacations to better focus on the natural beauty that makes the Northwest area of Florida unique and appealing to its guests.

"The name Salt Water Vacations communicates the essence of our destination while demonstrating our commitment to the absolute best services and products in our industry, said Bart Begley, owner Salt Water Vacations.

In conjunction with the name change, Salt Water Vacations launched a new website, www.saltwatervacay.com, created a custom application for easy guest check-in and vacation planning, and elevated customer service standards. Long-time customers and owners continue to benefit from the vacation company's all local staff, 24 hour customer service, and more than 30 years of industry expertise and knowledge.

"With growth comes a bit of change, and our team welcomes the kind of change that pushes us to provide the very best to our employees, guests, and owners," said Rebecca Job, directory of sales and marketing for Salt Water Vacations.