DESTIN — Tucked behind Dewey Destin's on the Harbor, in the midst of boat docks and surrounded by oyster shells, is parked one of Destin's newest places to get a caffeine and fruit smoothie fix — JumpinGoat Coffee.
On Wednesday morning, as tourists boarded pontoon boats for the day and others walked along the wooden harbor, the JumpinGoat Coffee truck remained busy with customers ordering $4.24 Vietnamese cold brew, peachy pineapple smoothies for $4.95 and signature Energy Balls for $1 each.
Married couple Grant and Mackenzie Destin, along with their best friend Hayden Shaw, opened JumpinGoat Coffee truck this month — the trio's lifelong dream of owning a business fulfilled.
"JumpinGoat Coffee Roasters is actually my family's coffee company based out of Helen, Georgia," Mackenzie said. "They actually do all of the roasting themselves. It's really cool that it started as a family business and we kind of extended an arm down here."
JumpinGoat Coffee Roasters was once opened in Destin from 2011-13, but closed when Mackenzie's parents moved to Georgia to purchase the original JumpinGoat Coffee Roasters.
The new Destin owners said in the next five years, they hope to re-open the storefront and begin roasting beans on the Emerald Coast once again.
The modern-minimalist coffee truck design, sporting all white exterior and accented with wood paneling, makes it the perfect location to snap and Instagram photo while on vacation. Mackenzie said her team designed the coffee truck to be photo ready, even paneling the back with wood just for photo shoots.
In addition to the coffee and smoothies, the truck also serves tea, homemade ice cream sandwiches and pastries. Mackenzie said they will also be adding other ice cream options soon.
Although JumpinGoat Coffee truck has no espresso yet, Mackenzie said that will hopefully change once the business makes enough profit to purchase the equipment.
"We figured during the summertime the iced coffee and cold brews will sell more than anything," she said. "But we're hoping to do espresso in the near future.
"We're a local business that loves locals," Mackenzie continued. "We want to keep growing and bring coffee that is roasted from my family. It's really awesome artisan coffee. It's really good."