Guests gathered at Ruth’s Chris Steak House in Destin for the American Cancer Society’s recent Branding Party that was held in anticipation of the upcoming 11th annual Emerald Coast Cattle Barons’ Ball. Previously held every spring, the main event has transitioned to the holiday season and will be held at 6 p.m. Nov. 30 at the Linkside Center at Sandestin Golf and Beach Resort.

With cowboys and cowgirls donned in festive, western holiday wear, the 2018 Cattle Barons’ Ball theme will be “Cowboy Christmas” in what has become the area’s premier fundraising event with 500 guests.

Plan to wear your dancin’ boots and get ready to rock along as the entertainment will feature local favorite The Modern Eldorados, back by popular demand. Cowboys and girls will also enjoy live and silent auctions, complimentary drinks and fancy vittles from the area’s leading restaurants and caterers.

The Cattle Barons’ Ball benefits the American Cancer Society by raising funds for cancer research, advocacy, education and patient services. Baron and Rancher table sponsorships are available at multiple levels, as well as individual tickets at $175. Additional sponsorships are still available for businesses and individuals interested in supporting the cause. For further information, contact Laura Dennis, development manager for the American Cancer Society, at 850-512-4440, or email