Baranowski — Keller Williams mover, shaker, dealmaker

Special to The Log
Craig Baranowski and Cindy Cole of Keller Williams Emerald Coast Realty. SPECIAL TO THE LOG

Each month, Keller Williams Realty Emerald Coast (KWEC) selects a Mover, Shaker & Dealmaker based on one of their agent’s successes and specialties. The selected Mover, Shaker and Deal Maker speaks to an all agent KWEC monthly meeting where attendees are given the opportunity to ask questions and engage in the learning experience. That segment is filmed and recorded to a podcast that is shared on KWEC’s blog and social media outlets.

October’s recipient is agent Craig Baranowski. Coming from a software sales and internet background in California, he relocated to Northwest Florida in 2004 and owned his own residential construction company from 2005 to 2008. Baranowski then exclusively went into real estate sales in 2008.

He became very well versed in short sales, prevalent in the market place at that time, and now specializes in raw land and luxury investment property sales. By virtue of experience with both successes and failures, he has a well-honed understanding of what works in land deals. Baranowski was named Cultural Agent of the Year by his Keller Williams Realty peers for his community involvement, primarily in the South Walton area.

"Fishing for whales, dreaming of unicorns and rainbows" is a favorite saying for Baranowski.

“It’s a different way to fish and catch a whale. You can’t catch a whale unless you fish for it,” he explained. “The reason for the unicorns and rainbows is because real estate sales are always a blend to capture the business. As an example, in 2004 we had a lot of abandoned subdivisions – that’s when I built my network of sellers and buyers during that time.”

The Mover, Shaker and Dealmaker segment was moderated by KW luxury sales agent Cindy Cole. Included in the discussion and Q&A session was the subject of environmental and governmental issues when dealing in land sales. Things such as wetlands, coastal dune lakes indigenous to this region, and recorded plats were discussed.

“It can be extremely complicated and a good agent must be cautious, aware, and assist in their client’s due diligence efforts on the specific piece of land," Baranowski said. "Sometimes one has to go deep into investigation on behalf of their seller or buyer. Start with the smallest municipality first, and then make inquiries with the respective county government agencies. The bottom line is to protect your client through their due diligence period in every way you can.”

Specializing in land sales, high end investment property, vacation homes, short sales, bank owned properties and REO’s, Team Baranowski of Keller Williams Luxury Homes International consistently ranks in top producing volume along the Emerald Coast, 30A and Panama City Beach areas. They have closed $40 million in real estate sales over the past three years.

For more information about Keller Williams Realty’s Team Baranowski, visit or call 850-259-1788.