Banking on the Tebow brand

Staff Writer
The Destin Log

Matt’s Take:

We all know that ridiculous fads come and go over the years, whether it’s “planking” or “owling,” but there is one trend that’s not going away anytime soon — “Tebowing.”

For those of you who aren’t aware of the phenomenon, a quick Google search will provide you with more actual, and mocking, examples of this pose, which has become a staple of Tim Tebow’s repertoire during football games.

Acting on his behalf, Tebow’s representatives took a bold step this month when they were officially awarded a copyright on “Tebowing.”

Apparently the move wasn’t made for financial gain, but “to just control how it’s used, make sure it’s used in the right way.” OK. Hold on just a minute. Just so we are clear on what’s happened, Tebow has copyrighted a pose and the term?

Let the bashing begin in every corner of the interweb that you could imagine — bloggers and other sports pundits are going to have a field day with this one.

Honestly, I can’t say that I blame them. But, this is still a bit ridiculous.

It’s not hard to understand why the devout Christian wouldn’t want his faith mocked by those who continually try to put a ding in Tebow’s “armor.”

I’m not a fan of Tebow, but you cannot deny his impact on the game of football and life in general. He is a tremendous athlete that strives to be the best person he can, whether you like it or not.

So, in celebration of the further blurring of church and state, let’s all take a moment to pay homage to Tebow and drop to one knee, place our hands on our foreheads and await our fines. Andrew’s take:

I hope Middle America feels really stupid right now.

I know they do not, because it takes a considerable amount of “smarts” for someone to realize and admit when their actions are regrettable, but these faithful (prideful) many are worshiping a golden calf.

Tim Tebow has spent his free time in September and October taking the necessary steps to trademark “Tebowing.”

Think about that for a second. This supposed religiously pure role model wants to take ownership of the way he prays. Could it be any more obvious that he’s a fraud?

Tebow a televangelist! And all those mouth breathers in Denver are still proud of their No. 15 jerseys. I’m sure I sound like some sort of atheist crusader (oxymoron?), but at this point, can you blame me?

Football is the closest thing I have to religion, and it’s bad enough that I have to receive constant updates on the backup quarterback for a bad team. But now I have to listen to even more hype over shameless branding.

How is Tebow any different from Larry the Cable Guy? Neither has enough talent to honorably excel in their respective professions, so they rely on gimmicks. Jesus is to Tim Tebow as poop jokes are to Larry the Cable Guy.

I just sincerely want what is best for the sport, and Timmy hasn’t done enough to turn people away, yet. We’re getting close. I have a strong feeling that fans are going to start seeing through this guy’s front. And if they don’t, there’s little hope for this world.

Religion is a good thing when it’s not forced. But this wholeTebow thing requires a lot of effort from a lot of directions.

If you want to point your finger in the air after a touchdown, I support you. I’d prefer to point to my teammates, and I’d appreciate the same support.